For US Home Service Contractors

More customers. More jobs. Less guessing.

Specialized digital marketing for HVAC, plumbing, roofing, and other home service contractors. We run your campaigns, track every dollar, and bring customers to your door — transparently, every month.

Schedule a Strategy Call Get a Free Marketing Audit

No long-term contracts · Month-to-month · Real US-based support

Channels we manage for our clients

  • Google Ads
  • Meta Business
  • Local Services
  • Microsoft Ads
  • Yelp Ads
  • Craigslist

By the numbers

A track record built over 16 years.

  • 16years

    Marketing US small businesses since 2009

  • 6,500+

    Campaigns delivered across our operating history

  • 1M+

    Classified & paid ads published across US markets

  • 200+

    US cities where we’ve run active campaigns

The contractor's marketing problem

You're great at the job. The marketing is the part that breaks.

You hire an agency. They promise leads. Six months later, you’ve spent $20,000 and you’re not sure where any of it went. Or you run your own Google Ads — but you’re guessing at keywords and your cost per click keeps climbing. Or you rely on HomeAdvisor and Angi, paying for the same homeowner who’s also been sent to three other contractors.

Marketing for home service businesses is a specific game. Generic agencies don’t understand it. Generic tools don’t optimize for it. And generic advice from YouTube doesn’t account for your service area, your pricing, or your competition.

Nexacraft was built to do one thing: bring more customers to home service contractors, transparently, every month.

What the work looks like

A typical 90-day engagement with a home service contractor.

HVAC contractor · Mid-size US metro

From inconsistent leads to a predictable pipeline.

A 12-truck HVAC business came to us spending $8,400 a month on Google Ads with no clear sense of return. We rebuilt the campaign structure around their highest-margin services, tightened geographic targeting to their 40-mile service area, and set up call tracking on every lead.

Within 90 days: cost per qualified lead dropped from $94 to $38, monthly inquiries doubled, and the owner stopped wondering whether the ads were working.

Representative of typical engagements. Individual results vary based on service area, competition, and budget.

Cost per Lead

$94 $38

60% lower

Monthly Leads

~70 142

2x volume

Ad Spend Efficiency

2.4x

Better return on same budget

What we do

Five services. One focus.

We don’t do social media management, branding, video production, or anything else outside customer acquisition for home service businesses. Specialization is how we deliver results.

Why Nexacraft

Four things we do differently.

  • We only work with home service contractors.

    Every campaign we've run, every keyword we've tested, every landing page we've built is for one type of business. That focus is why our work outperforms generalist agencies.

  • Transparent pricing and reporting.

    You see exactly what we charge, exactly what your ad spend is, and exactly what the campaigns delivered every month. No markup on ad spend. No vague reports.

  • No long-term contracts.

    Month-to-month engagements. Cancel any time with 15 days notice. We earn the next month by performing in this one.

  • Real US-based account management.

    Direct access to the team running your campaigns. Real phone, real email, real responses — not a ticketing system.

Our coverage

Built to serve home service contractors across the United States.

We’re not a regional shop. Our team has run customer acquisition campaigns in every US state across the four marketing channels that actually move the needle for home service businesses.

Read about how we work

US states with active or past campaigns

50 / 50

Home service industries we specialize in

9 / 9

Years of US small business marketing experience

16 years

Channel coverage (paid search, paid social, SEO, classifieds)

5 channels

Industries we serve

Home service businesses across the United States.

Nine trades. One playbook tuned for each. We know the seasonal patterns, the average margins, and the buying behavior of homeowners across these categories.

How we work

Four steps from first call to first customer.

  1. Day 1

    Discovery call

    A 30-minute conversation about your business, service area, current marketing, and goals. No pitch — we listen first.

  2. Week 1

    Strategy & setup

    We build the campaign plan, set up tracking, write the ad copy, and configure everything. Typically 5–7 business days.

  3. Week 2+

    Launch & optimization

    Campaigns go live. We monitor daily, test variations, and adjust based on what's working.

  4. Ongoing

    Monthly reporting

    A clear report at the end of every month. What ran, what it cost, what it delivered, what we’re changing next month.

How we’re different

Nexacraft vs. a typical agency.

Nexacraft
Typical Agency
Specialization
Home service contractors only
Generalist — any industry
Contract terms
Month-to-month, cancel anytime
6–12 month lock-in
Ad spend markup
0% — you pay platforms direct
15–20% hidden markup
Monthly reporting
Plain-English report, real metrics
Dashboard access, no context
Account management
Direct line to the team running campaigns
Junior account exec / ticketing system
Pricing
Published tiers on this site
“Custom quote” gatekeeping

What clients say

Real reviews from contractors and small business owners.

Pulled from 16 years of working with US small businesses. We’ll point you to verified third-party reviews on Upwork and Freelancer on request.

  • We were spending money on Google Ads without really knowing what was working. Adil’s team rebuilt our campaigns, set up call tracking, and we have a clear picture now. Cost per lead dropped within the first 60 days.

    Mike R.

    HVAC Contractor, Texas

  • I had tried two other agencies before. Both locked me into a year contract and disappeared after the first month. Nexacraft is month-to-month and they actually respond. Refreshing.

    Jennifer S.

    Plumbing Business Owner, Ohio

  • What I appreciate most is the transparency. I see exactly what we’re spending on ads and exactly what they’re charging me. No markup games, no “trust us” reports.

    David K.

    Roofing Company, Florida

The Nexacraft Agency team

Meet the team

Built and run by experienced US small-business marketers.

Our team has been running customer acquisition campaigns for US small businesses since 2009. Across paid search, paid social, local SEO, and classified advertising, we’ve developed playbooks tuned specifically for home service contractors.

Nexacraft Agency LLC was formed in 2024 to bring this operating experience under a single brand built specifically for the contractor market.

  • Specialization — one buyer profile, deep expertise
  • Transparency — clear pricing, clear reporting
  • Results — measured every month, against your goals
Learn more about the team

Common questions

Frequently asked questions from contractors.

If your question isn’t here, send us a note — we’ll answer it directly.

Ask us anything
How much does it cost to work with Nexacraft?

Our service tiers start at $800/month for single-channel management and go up based on the number of campaigns we run for you. We publish our pricing tiers on the pricing page so you can see exactly what you’ll pay before getting on a call. Ad spend is paid directly to platforms (Google, Meta, etc.) — we do not mark it up.

Do I have to sign a long-term contract?

No. Every engagement is month-to-month. You can cancel with 15 days notice for any reason. We earn the next month by performing in this one.

How long until I see results?

It depends on the channel. Google Ads can drive inquiries within the first week of launch. Local SEO typically takes 60–90 days to show meaningful ranking improvements. We’ll set realistic expectations during the discovery call based on your service area and competition.

Which marketing channels should I use?

It depends on your service area, your competition, your margin per job, and your current marketing setup. Some contractors are best served by Google Ads + Local SEO. Others get more from Facebook + classified posting. Our strategy consulting service exists specifically to help you make this decision before committing to anything.

What does monthly reporting actually look like?

A plain-English written report at the end of every month, sent via email. It covers: what campaigns ran, what they cost, what they delivered (leads, calls, inquiries), what we tested, what worked, what didn’t, and what we’re changing for next month. No dashboard logins required. No 40-page PDFs you won’t read.

How does Nexacraft compare to HomeAdvisor, Angi, or Thumbtack?

Those are lead resale platforms — they sell the same homeowner inquiry to multiple contractors. With us, every lead from your campaigns is yours alone. You also own the ad accounts, the keyword data, and any organic ranking growth.

Do you work outside the US?

No. We only work with home service businesses operating in the United States. Our playbooks, ad copy, keyword research, and platform expertise are all calibrated for US markets.

How does the onboarding process work?

After the discovery call, we send a proposal. Once you approve it, we collect access to your existing accounts (Google, Meta, GBP, etc.), do a full audit, build your campaign plan, set up tracking, write the ad copy, and launch. Typical timeline from contract to live campaigns is 5–7 business days.

Let’s talk

Ready to get more customers through your door?

Tell us about your business on a 30-minute call. We'll show you what's possible — and whether we're the right fit.

Schedule a Strategy Call See pricing

No pitch. No pressure. Just a real conversation about your business.